Capital Markets Advisory & Services

Joanne C. Jobin, is the Principal and founder of IR.INC. The Company, founded in 2009, is focused on providing capital markets advice, undertaking comprehensive roadshows on behalf of its clientele, as well as providing corporate development intelligence, corporate communications and investor relations services to select natural resource and financial industry clients.

Ms. Jobin has over 25 years of dedicated experience in the capital markets industry.  She began her career in the fledgling investor relations industry in 1987 with Barrick Gold, where she helped develop its early IR and marketing programs. Since then she has worked in the natural resources sector and managed the investor relations, corporate affairs and communications programs for a number of publicly traded companies, including J.P. Morgan & Co. (Canada), Canadian Tire Corporation, and Meridian Credit Union. Ms. Jobin has held senior IRO positions in a number of companies including IAMGOLD, Yamana Gold, Noront Resources, Excellon Resources and Jaguar Mining.

Upcoming Events

Values & Mission

"IR.INC is in the Business of Bridging and Building Relationships."

We work with Management to develop and deploy strategic plans and build industry alliances in order to advance and elevate your corporate profile and deliver your message. 
We enhance your corporate development plans and strategies by bridging industry alliances and providing shareholder introductions and solutions.
We provide a number of traditional Investor Relations Services and handle all of the day-to-day logistics associated with specific IR projects/business.

Strategic Capital Markets Advisory, Corporate Development & Investor Relations

Building Your Strategic Advantage

Strategic management meetings on a regular basis will be focused on corporate development opportunities, potential financing, and M&A initiatives and the development of marketing strategies focused on targeted audience messaging.

Conferences & Roadshows

IR.INC’s proprietary and comprehensive research database of over 1,000 names include, high net worth individuals, private equity firms, funds, banks, and brokers, can be utilized to appropriately market and introduce your company.  IR.INC will hone your message and select target audiences tailored for you at specific major global conferences and arrange all meetings.  

IR.INC can undertake and tailor targeted virtual or physical roadshows in major Canadian, American, and European cities on your behalf for capital raise purposes or non-deal roadshows.  IR.INC can also collaborate with fiscal agents to work on behalf of its clientele to conduct roadshows.

Marketing & Budgets

IR.INC will develop a yearly rolling cash flow budget which your financial team can incorporate into its overall financial plan.  IR.INC will suggest the appropriate key events to ensure that your strategic planning remains on target. IR.INC may also (as appropriate) introduce potential synergistic partners which could positively impact your budget, secure timely appropriate services and ensure that strategies are being met.


IR.INC will work with management to define and develop financing plans, potential M&A activity by introducing management to a number of industry contacts ensuring a collaborative, appropriate, and secure strategy. 


IR.INC will work directly with the client and the lead fiscal agents of the IPO consortium, to develop a full logistics plan including domestic and international roadshows to support the raising of funds, full development of all marketing (collateral) materials, arrange for the printing and delivery of all materials during the IPO.  IR.INC has successfully completed two of the largest oil and gas IPOs in Canada in partnership with major banks.

Investor Relations Services

IR.INC was developed and built on the basics of good solid “Corporate-style IR Work” coupled with a unique understanding of the global capital markets at large, the Company is pleased to offer the following services as well as undertake all logistics related to each service.  

All IR programming is directly linked to your Company’s messaging and vision, and may be institutional or retail-focused and may be combined with a Capital Markets Advisory Services Contract.

Rapid Response To A Changing Environment

During these uncertain times of Covid 19, IR.INC has remained actively engaged with investors and clients via virtual meetings through a secure Zoom license and platform.  We have undertaken a number of virtual roadshows and have engaged in a number of newly reconfigured major Virtual Conferences. IR.INC has been in close contact with a number of global industry conferences and is actively engaged with the conveners while representing the issuer side to ensure that the virtual conference structures meet clients’ needs.

IR.INC is also working with various media groups and digital platforms to ensure that our clients remain well positioned with their target audience.  Through these various mediums and platforms, we are engaging and introducing our clientele to new shareholders and audiences.  

Conference Selection Attendance 1 On 1 Meetings (now virtual)

IR.INC will assess and screen conferences in advance and then plan an appropriate conference attendance plan to seamlessly coordinate your overall IR/Marketing budget and strategies. IR.INC will undertake the booking of appropriate conferences on your behalf, work on honing and developing your corporate presentation materials.  We will book and manage all of your meetings via your dedicated electronic conference meeting calendar as well as book meetings, as necessary, outside of the calendar before, during and after the conference.  We will manage all logistics such as booth shipping, assembly (set up and tear down), and hotel bookings required for the conference.

Investor Calls (now virtual) 

IR.INC has developed key relationships with a digital platform provider which conducts cost effective virtual town-hall meetings, podcasts and interviews where the CEO can effectively update and deliver the latest company message.  Our goal is to attract as many engaged listeners and to provide those investors with a platform to ask questions of management on a timely consistent basis.

IR.INC will manage and arrange investor calls and roadshows on your behalf with a featured corporate presentation.

News Releases

In many cases your NR is the only and first way of communication to your target audience.  IR.INC will work with you to hone your message and ensure that you are delivering the correct message to the correct audiences.  We understand communication, and what it takes to communicate exploration, drill results or financial results.  We expect news releases to be a collaborative effort with management.

We can also work with you on regulatory issues, ensuring that you are compliant and ensure that you are sending out your release with an industry best practices provider to reach the largest audience group. 

News releases will have a better market penetration when it is combined with a cadre of social media handles and consistent updates to the market audience with a fully implemented digital platform, where the CEO can viritually update stakeholders on an ongoing basis.

International Domestic Site Visits

Site visits are typically conducted at least once per annum in order to showcase a near-term production or producing Company’s assets to analysts, investors and potential investors. IR.INC will arrange all aspects of the site visit, including the invitation to all participants, chartering of private aircraft if necessary, arrangement of flights, and all logistics while your guests are on the ground, before and after the site visit. Other key elements of a site visit include follow up with each participant.

Annual General Meeting Management

IR.INC will liaise with your legal representatives and management to ensure that the business of the meeting is delivered to the Board and Executives.  Speaker support for addended presentations and speeches on the yearly performance of the Company, including the development of a potential Q&A for the AGM.  IR.INC can also book venue and deal with all logistics required for a successful AGM.  We will ensure that all TSX guidelines are adhered to for uploading the audio and video (as necessary) of the meeting to your website via webcast. 

Development Of Corporate Collateral

IR.INC’s team can produce and develop in a consistent, cost effective and timely manner, all corporate collateral including logos, letterhead and brochures. We can also procure, design and produce all components of your booth or banners, which will be used for conferences and other events where it is important that your company’s profile be prominent.   Design consistency for all corporate collateral should be your goal.
Corporate collateral/materials can include:

  • Power Point
  • Fact Sheets
  • Website 
  • Videos/digital work
  • Photography

Branding Rebrand

IR.INC has undertaken a number of rebrand and branding projects, which may include new logo or logo refurbishment, corporate collateral, tag lines, website delivery and/or updates, internal IT, and legal collaboration for a turnkey new rebrand operations.  IR.INC also provides a style guide for a new corporate identity for purposes of corporate wide quality control.

IR.INC Client List


  • Aldridge Minerals
  • Alloycorp Mining
  • AngloGold Ashanti
  • Argent Energy
  • Chakana Copper Corp.
  • Chalice Gold
  • Eagle Energy
  • enCore Energy Corp.
  • Exiro Minerals Corp.
  • Eskay Mining
  • Excellon Resources
  • Ely Gold Royalties Inc.
  • Jaguar Mining Inc.
  • Horizonte Minerals Inc.
  • Genesis Mining, Brazil
  • Golden Predator Mining Corp.
  • Group 11 Technologies
  • MBAC Fertilizer Corp.
  • Mundoro Capital Inc.
  • Northern Shield Resources
  • Orvana Minerals Corp.
  • Palladium One Mining Inc.
  • São Joaquim Holding, Brazil
  • Schwazze
  • Search Minerals
  • Serabi Gold
  • P.A. Gold
  • Rupert Resources
  • Scotia Bank
  • Treasury Metals Inc.
  • Willeson Metals Corp.
  • Veris Gold (Jerritt Canyon Gold)
  • Warrior Gold Inc.
Current Clients


  • Exploration Outcomes Inc., Brazil (valuation services)
  • Goodhoofd Designs Inc. (graphic design)
  • Adnet Communications Inc. (website/communications)
  • Noble Capital Markets (U.S. Brokerage)
  • Nucleus Networks Inc. (IT development)
  • CRUX Investor

Former Clients

  • (The FIRM-Focused Investor Relations Marketing)
  • A1 Grand Prix Team Canada
  • Amorfix Life Sciences
  • AngloGold Ashanti
  • Apollo Gold
  • Arimex Mining Corp
  • ATW Venture Corp
  • Belvedere Resources
  • Bema Gold
  • Canaccord Genuity/UK
  • Canyon Copper
  • Caspian Energy
  • Centurian Energy
  • Chapleau Resources
  • Denver Gold Forum Americas
  • Energem Resources
  • Equator Resources
  • ESO Uranium
  • Far West Mining
  • First Calgary Petroleum
  • Global Investment Conferences
  • Golden China
  • Gran Columbia Resources
  • Ground Star Resources
  • High Arctic Energy Services
  • Harmony Gold
  • IAMGOLD Corporation
  • Kinross Gold
  • MART Resources Inc.
  • MedOro Resources
  • Oilexco Incorporated
  • Noront Resources
  • Peregrine Diamonds
  • Questerre Energy Services
  • Rupert Resources
  • Regent Bancorp
  • Ripple Lake Diamonds
  • Sienna Gold Inc.
  • Silver Bear Resources
  • Solana Resources
  • Technopetrol Energy
  • Ultra Uranium
  • Verena Minerals Corporation
  • Western Goldfields Inc.
  • Wolverton Securities
  • Yamana Gold
  • YellowHead Mining

Contact Information

Joanne C. Jobin, Principal & Founder
IR.INC Capital Markets Advisory & Services
C +1 647 964 0292